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@in_woonderland aka Federica Pessina was born professionally in 2013, designing and producing her own line of Humpty Dumpty faux leather accessories and bags.

The unconditional love for Fashion leads her to conclude her studies in Fashion Design and Communication at the New Academy of Fine Arts in Milan (Italy) graduating with honors. Thanks to university studies and her constant search for evolution, the brand name evolves in Humpty Dum, a handmade street-wear brand: this is chosen as a case study by MFI (Milan Fashion Institute – Italy).

Extroverted and eclectic designer, with many years of fashion collections, handmade productions and important collaborations in styling and modeling with national artists, she decided to define a point of change in her creativity, coming to merge the world of fashion, design and lifestyle with projects on herself and her inspirations. All this creates her wonderland, a wide creative landscape in which every art provides a detail in the definition of this magical world.

@in_woonderland aka Federica Pessina was born professionally in 2013, designing and producing her own line of Humpty Dumpty faux leather accessories and bags.

The unconditional love for Fashion leads her to conclude her studies in Fashion Design and Communication at the New Academy of Fine Arts in Milan (Italy) graduating with honors. Thanks to university studies and her constant search for evolution, the brand name evolves in Humpty Dum, a handmade street-wear brand: this is chosen as a case study by MFI (Milan Fashion Institute – Italy).

Extroverted and eclectic designer, with many years of fashion collections, handmade productions and important collaborations in styling and modeling with national artists, she decided to define a point of change in her creativity, coming to merge the world of fashion, design and lifestyle with projects on herself and her inspirations. All this creates her wonderland, a wide creative landscape in which every art provides a detail in the definition of this magical world.